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Author: Jeff Kuerzi

Marketing Solutions

COMSCORE: TV Use Didn’t Fall in Pandemic

The pressure continues on Nielsen as data from rival Comscore contradict Nielsen’s metrics showing that TV usage went down during the pandemic, Next TV reports.Nielsen’s data has been criticized by …

Marketing Solutions

NRF Even More Bullish on Surging U.S. Economy

AS ‘NORMAL’ RETURNS, AMERICANS SET TO SPEND The U.S. economy is poised for a big comeback. That’s according to the National Retail Federation’s chief economist, Jack Kleinhenz, who said that …

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  • COMSCORE: TV Use Didn’t Fall in Pandemic
  • NRF Even More Bullish on Surging U.S. Economy
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